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The Most Interesting Man is Back 

Dear Client:  Ten years after they sent him on a one-way mission to space, they’re bringing him back. Yes, the iconic Most Interesting Man is coming back to Dos Equis ads.  Long heralded as one of the best ads in beer, Heineken USA has been building the anticipation that this giant reveal deserves in a lead-up phase.  Indeed, cryptic spots that aired during The Peach Bowl, The Fiesta Bowl and online have depicted the former Most Interesting Man as the

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