Dear Client:"There will be a land-grab mentality like there has never been before in 2015. All in all, if you think 2014 was fast-paced, then you haven't seen anything yet." So says consultant Bump Williams in a letter to clients over the weekend. I tend to agree: the fight for brands and expanding territory footprints of distributors and the swapping of brands is only going to get more heated. But all of this activity, while exciting, comes at a cost:
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