Dear Client: I'm not ready to declare that the Great Convergence -- meaning the blurring of lines between beer, wine, spirits, and non-alc -- is dead. Certainly, the popularity of RTD-seltzers, wine punch, malt shooters, and canned cocktails distributed through the beer network continues a'pace. When the NBWA changed their tagline from “America’s Beer Distributors” to “America’s Beer and Beverage Distributors” in 2021, it signaled a broader reach in distributor product selection, which has largely stuck. But other than that,
