The Brands Contributing More than a Quarter of Lager Growth

Dear Client:  In this month’s “Around the World with 3 Tier Beverages” Deep Dive, 3 Tier analysts Mary Mills and Danelle Kosmal examine some lesser-known lager brands that may continue to make up a bigger portion of the segment in the future.  Despite all the bad news, a sub-category of “emerging domestic brands” – new-to-world players including Garage Beer, Outlaw, Real American Beer, and even Rainier, which has recently expanded its geographic footprint --  are contributing a significant portion of