Surfside Maker Wades Into New Waters with “Super Lyte”

Dear Client:  Surfside may be one of the hottest stories in RTDs, but parent Stateside Brands isn’t coasting, they’re already paddling into the next wave.  CEO and co-founder Clem Pappas joined us on BeerNet Radio this week with news of the company’s next act: Super Lyte, a vodka-based “vodka + ade” line inspired by classic sports drink flavors with offerings like Fruit Punch, Orange, Lemon Lime and Blue Chill. The line -- which checks in at 4.5% ABV and holds