Surfside is Leapfrogging the Competition

Dear Client:  As spirits RTD trends go, Surfside, the vodka + tea RTD from Philadelphia-based Stateside Brands, is in an enviable position. Surfside is seeing best-in-class trends – top velocity rates, on an ever-bigger base – with just a handful of SKUs. In fact they expect to surpass some major brands in short order to become a (far) no. 2 behind High Noon this year. But it’s not just new markets fueling Surfside’s rise. YTD, it’s the fastest-growing and top-share