Sierra Spending $10 Mill on Media to Help Unleash Hazy

Dear Client:  Some craft brewers continue to move up in the world. Sierra Nevada will spend $10 million on media across their brands next year, for example, mostly on digital.  It’s a far cry from, say, the $40 million Constellation said it would spend on Corona Seltzer early this year. But it could be just as impactful as the heftier investment -- particularly for how it could fuel the train that is Hazy Little Thing, which is about 0.21 dollar