Seckman: Distributor Values Slammed by Wine and Liquor

Industry consultant Lamont Seckman of Colorado Distribution Consulting shared a fascinating report he wrote with BBD which quantifies the loss in value distributorships have experienced due to the declining share-of-bladder rates of beer compared to wine and liquor.Using data from a variety of sources, Lamont estimates that the typical beer wholesaler lost an estimated $1.09 -$1.64 a case in enterprise value since 1999. That means a typical 2 million case-per-year beer distributor has potentially lost $2.2 to $3.3 million in