Reuters: “Big Alcohol’s” Cannabis Curiosity Rekindled

Dear Client:  Call it another (infused) bite at the apple. After an early round of cannabis stakes and ventures that largely fizzled, Reuters reports that “big alcohol” is once again sniffing around the category, this time with a sharper focus on hemp-derived THC beverages. Unlike earlier bets from bev alc suppliers – many of which hinged on a ‘sooner rather than later’ timeline for federal legalization – the rise of hemp-based THC beverages has created a more immediate (if still