Platinum Reaches One Share Bud Light Feels It

March 5, 2012Platinum Reaches One ShareBud Light Feels It Dear Client:Bud Light Platinum reached just over one share point in the latest Symphony IRI all-channel four week scans to February 19, including the Super Bowl. But it certainly cut into Bud Light's share, which lost 0.4 share points in the same period (compared to losing 0.2 share points year-to-date). Budweiser's share loss also deepened by 0.1 share points in the transition. That's pretty much to be expected. But look at