Perspectives on Product Mix

READER FEEDBACK. A reader sent an email today which read, "Harry, you have been pushing, encouraging, and prodding everyone to raise their prices, saying the market can bear it, and now you are saying it's the reason sales aren't as strong as they should be? I don't get it, which one is it?" Answer: That's a good observation, but we stand by our contention that beer is still too cheap, and apparently the consumer and retailers agree since pricing continues