Beer Business Daily – beer industry news and numbers

NAB’s Game Plan for Labatt, Genesee and Imperial in 2016

Dear Client:Wrapping up yesterday's coverage of North American Breweries sales meeting, BBD has a few more brand initiatives to bring you from Labatt, Genesee and Imperial.Labatt has a lot of evolution in store for next year. The brewery will evolve their packaging bringing "different, but harmonized" designs to Labatt Blue and Blue Light. They'll start shipping the new packaging in the next two weeks, so it will be ready to hit the shelves at the start of 2016. The rest

You need a subscription to access this article.Login now or subscribe to get daily industry insights!

Channels