More on Miller Chill

Chill Checkup: Part II of our Talk with Miller's Randy RansomHere is Part II of our interview with Miller chief marketing officer Randy Ransom regarding the rollout of Miller Chill, where we explore repeat buys, discounting, the demographics of who is drinking it, and more. You are a fly on the wall.HARRY: Are you getting the repeat buys that you expected?RANDY: That's the thing that I think is exciting most people. We made the decision to go national before we