Remember when we cockily ventured to surmise last week that whatever happens in the Costco litigation, big box chains would prefer its beer delivered DSD (that's Direct Store Delivery for the greenhorns) if the price is right, just as they get their Fritos and Cokes.Well, maybe we spoke too soon, because Coke is said to be getting ready to test a program where the bottler ships direct to Wal-Mart's central warehousing network, particularly for Powerade (Pepsi's Gatorade is delivered to
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