MillerCoors Debuts New Miller Lite
Creative

Dear Client:MillerCoors' top chiefs took to the stage to verbalize their plans for the rest of 2009 and 2010 to their distributors in Las Vegas and Chicago this week in a refreshingly abbreviated half-day meeting. Your editor donned a Chicago White Sox cap to bring you the highlights. The biggest question distributors had: How will they turn around Miller Lite? MillerCoors cmo Andy England admitted that Miller Lite has "been the major drag on our performance as a brewer in