MillerCoors’ and A-B’s Different Styles

Dear Client:MillerCoors and A-B have different styles, and they were on display at the Beer Summit this week. First, MillerCoors: Distinguishing MillerCoors from A-B on distributor issues, overcoming beer malaise compared to wine and spirits, and the power of premium lights were the major themes of MillerCoors president of sales Ed McBrien. In fact, one A-B distributor asked Ed if he would consider working for A-B. Later, A-B's Luiz Edmond deadpanned after I asked him if they were buying SABMiller,