Miller to Test New Fruit Drink

Miller Brewing Co. will be testing a new alcohol fruit beverage called Brutal Fruit, which will contain real fruit juices and will be available in four flavors. The new product, which has been a hit in South Africa, will be tested in Seattle, Tampa, and Richmond, VA, according to Truth Squad sources. SHORING UP PRICING. The product will be priced in parity with Smirnoff Ice, putting it in above-premium pricing. Miller is eager to keep up revenue per barrel while