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Miller Hires New Marketing Chief

Miller Brewing Co. has hired a new chief marketing officer to replace Bob Mikulay who is going to retire effective immediately.Former Coke exec Tom Long will be Miller's new Executive Vice President and Chief Marketing Officer. From Miller's release: "A 16-year veteran of the Coca-Cola Company, Long is currently president of Coca-Cola's Northwest European Division, which includes Great Britain, Ireland, France, Belgium, Luxembourg and the Netherlands. Long has served in several senior marketing and sales roles for the soft drink

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