Memorial Day Special: The Year So Far

On this Memorial Day, we reprint some of the more interesting BBD stories of the year so far:Getting Big Beer Back to GrowthFiled on January 3, 2007"Innovation distinguishes between a leader and a follower." -Steve JobsConsumers are a fickle, sneaky, transient, hard-to-find, crazy bunch. We all know that the aggregate composite of what we call "the average consumer" is changing each year at the margins, but year-on-year, the "average consumer" is a pretty stable unit.So to get any real growth