Major Brewers Getting Spanked

Many of our major brewers are getting their tails handed to them so far this year, despite rumors of heavy discounting, price rollbacks, scanbacks, and every other conceivable way breweries can invent to give away beer. So what's happening? Is the discounting not working? Is there widespread discounting at all? First, a glance at the numbers.Bump Williams with IRI briefed some numbers with us that are somewhat disconcerting. For the YTD period through March 20 in supermarkets, A-B continues its