“Lime-A-Rita, Dunkin’ Spiked — They Don’t Come Along Every Day”

Dear Client: A couple of weeks ago, beloved coffee and donut chain Dunkin' Donuts and Harpoon parent Mass Bay Brewing Co. rocked the media cycle with "leaked" news of an imminent Dunkin' Spiked line.  Recall, Dunkin’ Spiked includes hard coffee and tea lines, clocking in at 6% and 5% ABV, respectively, launching now in 12-pack, 12 oz. can variety packs across the Northeast and Texas [see BBD 08-13-2023]. We got Mass Bay brass on Beernet Radio this week to share