Beer Business Daily – beer industry news and numbers

July 4 Winners: Miller Lite and Keystone Light

What do Miller Lite and Keystone Light have in common, except that they are delivered by the same distributor in many markets? They both gained share over the July 4 period with HIGHER retail pricing, according to supermarket syndicated data. How about them apples?It's indicative of irony: The South African brewer's Lite brand won the US Independence Day weekend, at least in supers. For the four weeks ending July 10, which of course includes the July 4 weekend, workhorse Miller

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