A gorilla in their midstIt's not dead yet, but in the long term it's not looking great. Supermarkets, excluding supercenters, experienced a 3.5% increase in dollar sales last year, according to the 55th Annual Consumer Expenditures Study. This would seem like a good thing for traditional grocers, but within those numbers lies the fact that grocery stores are losing share hand over fist to supercenter formats such as Target, Super K-Mart, Meyer, and of course, Wal-Mart Supercenters, because they're charging
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