Beer Business Daily – beer industry news and numbers

Is Bud Select the Answer?

Bud Light. It's only the largest beer brand in the universe. But it's come upon harder times.. single digit increases. For a brand that, since Spuds MacKenzie graced our tubes, has experienced year-over-year double digit increases for 12 out of the last fifteen years, the latest year has been characterized by many in the press as a failure at up 2-3%.Bud Light is the single largest beer brand in the world. And being up 3% on such a large base

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