Try the situational interview.When I interviewed Joe Thompson of Independent Beverage Group recently, one of the things he told me stuck in my head. He said there was a serious talent hole in the beverage industry. Part of the reason for this is that in most distributorships, everybody in management started in the sales department and everybody in the sales department started as a merchandiser. I don't think this is necessarily a bad thing. Some of the most effective GMs
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