Beer Business Daily – beer industry news and numbers

Hundred Bucks a Case Ain’t Bad

HUNDRED BUCKS A CASE OR 45X GROSS PROFIT AIN'T BAD. Fiji water found out the hard way that oral contracts do indeed hold, um, water. Two California A-B distributors who carried Fiji Water for less than a year, Couch Distributing and M.E. Fox, before being terminated went into binding arbitration seeking an award for damages. The distribs engaged Craig Ritchey as their attorney, who in turn hired Susan Massey of Ippolito Christon & Co. as a damage expert to establish

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