How the Three Tiers View the Three-Tier System

March 23, 2011How the Three Tiers View the Three-Tier SystemDear Client:The analysts at Rabobank surveyed alcohol beverage suppliers (skewed toward wineries), wholesalers, and retailers on their respective views of the three-tier system. The results seemed to validate what you would think each tier views our system, although there were a few fascinating surprises. The highlights:SUPPLIERS: While wineries have been the most aggressive in challenging three-tier laws, the results of the survey show that on average, their "view on the value