Beer Business Daily – beer industry news and numbers

Heineken Close to Striking Deal with
Femsa?

Dear Client:Sources tell WSJ that Heineken NV is close to striking a deal to acquire Femsa's beer business for $8 billion. SABMiller was originally thought the frontrunner but reportedly dropped out of the auction last month. According to the article, a deal could be announced as early as this week but there's still a chance it won't happen. Not only would acquiring Femsa give Heineken more growth opportunities in the US where it already imports Femsa, but also give it

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