Beer Business Daily – beer industry news and numbers

Grokking Price Gaps

Dear Client: "If we don’t have a GREAT Weekend of Sales this time, I fear we have lost 2022." That's from the laptop of consultant Bump Williams last Friday in a note to clients, referring to the Super Bowl of beer sales: the long Independence Day weekend. We'll have more color on that coming up, but first let's consider what's on everybody's mind: pricing in an environment of high inflation, high gas prices, and the crash of stocks, bonds, and

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