Different Month, Same Story

In the four weeks ended June 12, ACNielsen beer scans in food stores was up 1.3% versus a very easy comp of -3.7%. Domestic beer up 1.4%, while imports were up 0.5%. A-B total volume was up 1.6%. Michelob Ultra is slowing a bit as it cycles big numbers, but still up a phenomenal 48.3%. The new Bud Light ads seem to be getting traction, with Bud Light's up 5.7% while Bud was down -6.8%. Still, the new ads aren't