Crashing the Boston Tea Party

Dear Client:  We still get this question a lot from investors, journalists, and even distributors: Have any of the big hard tea plays made a dent in Twisted Tea’s reign?  The answer is, not much. But they can still carve out a meaningful space in the still-expanding segment.   So, maybe a better question is: "How tough is it for a big brand to break through in the hard tea segment, and how easily can it climb the ranks?" These questions