Conference Call With IRI’s Dan Wandel

BeerNet'sNew Conference Call Series PresentsFindingAcres of Diamonds In Scan Data:Don't Leave Money on the Table at Retail ByDan Wandel, IRI Vice President Client Services WHAT: A live, interactive conference call that you can join from your office onFriday,January 23rd, 2004.WHEN: 12:00pm-1:30 pmEastern, 11:00am-12:30pmCentral, 10:00am-11:30 amMountain, 9:00 am-10:30 am PacificMarkTwain once said, "There are lies, there are damn lies, and there arestatistics."  The same can be saidfor scan data.  It's out there andeverybody uses it, so there is no escaping it. But there are