CBS To Pull Miller Ads

BBD has learned that CBS has decided to pull Miller's "bullhorn" spots and the referee Bud driver-salesman ads due to apparent problems that the network has with Miller taste test claims, saying the ads are "unsubstantiated." Anheuser-Busch petitioned the four networks in November to consider pulling the ads in a process that each network has when an advertiser makes claims against a competitor. A-B believes the ads to be "misleading." CBS concluded that the ads in question are "unduly disparaging