CACTI Agave Spiked Seltzer is a Top Three Seltzer Play for A-B

Dear Client:  If you are a BBD reader, you know CACTI as that hard-to-keep secret seltzer brand that A-B is cookin’ up in partnership with megastar rapper/model/cultural icon, Travis Scott. As we’ve written previously, the agave seltzer play is a little higher octane than most seltzers, at 7% ABV.  With that higher alcoholic proposition comes a higher calorie count, at 150 per 12 oz., a bit unusual for the supposedly calorie-conscious seltzer consumer. But then, this play is all about