C-Store Sales Still Hopping

For the four weeks ending 7/15/06, c-store beer volume was up 1.3% with pricing also up 1.3%, indicating that the c-store channel continues to show surprising strength despite high gas prices, according to ACNielsen scans. Miller and Coors leading price increases, both with pricing up +2.2% but taking share hits year-to-date. A-B prices up only 1.3% but share up YTD +.02%. A-B appears to still be managing its price gap versus Miller Lite and Coors Light, creating a c-store share