BWC Survey Reveals the Roadmap for Growth from All Three Tiers

Dear Client: Bump Williams Consulting released the results of its annual “3-Tier Growth Strategies Survey” yesterday, giving us a look at how all three tiers plan to grow over the next couple years. The survey works just like it sounds: Each year BWC asks hundreds of suppliers, distributors and retailers alike one “simple question:” “What are your Top 1-3 Growth Initiatives over the next 2 years?”  “Historically,” the responses have “not had a lot of alignment,” BWC notes, and these