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Budweiser’s New Packaging

Natural Light low carb is hot on the shelves of supermarkets, without any mention on the packaging of its new low calorie/low carb pedigree. The new Nat Light has 95 calories and 3.2 grams of carbs. We taste tested it against the old Nat. Light here at the office, and the taste is fairly similar but there definitely is a difference. Will the consumer notice the difference? Knowing American consumers like I do, probably not.NEW BUD PACKAGING. When we surveyed

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