Budweiser’s Big Dilemma

Anheuser-Busch's core brands continue to lose market share not only to craft beers, but to Coors and even Miller through the Labor Day holiday and beyond in scanner channels. Recall that August IV reported that core brands were up in all channels 0.8% in the first few weeks of Q3. The problem is that the rest of the beer industry, not to mention wine and spirits, is growing faster. More ominously, A-B's pricing and mix in recent scanner channels are