Dear Client:Bud Light is the largest U.S. beer brand. So it, like any big ship, is hard to turn. While it enjoys economies of scale nearly double it's next biggest competitor (Coors Light) -- both in sales and marketing spend per barrel and in lower costs per barrel -- it hasn't been able to find traction as we enter the last big beer holiday of the Summer.In IRI year-t0-date scans off-premise in multi-channel, Bud Light is down nearly 2% while
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