Bud Light Wins AdMeter (Sort of)

February 6, 2012Bud Light Wins AdMeter (Sort of)Dear Client:A-B's Bud Light Weego the rescue dog ad won the top spot on USA Today's AdMeter, as voted on by consumers just after the game through a partnership with Facebook. A-B vp marketing Paul Chibe watched the game from the A-B suite at Lucas Oil Stadium. "We'll be switching back and forth between watching the game live and watching it on TV," he told AdAge. "We're not hung up on Ad Meter,