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Bud Light Ritas To Intro Glass Packaging, New Flavor

Dear Client:A-B is launching six-pack 8oz bottles of Bud Light Ritas across their four core flavors (Lime, Strawberry, Mango, and Raz). They will also be introducing a one liter bottle. BBD spoke with Mallika Montero, Director of Bud Light Extensions, who also revealed that they are "launching our summer seasonal Lemonade-A-Rita this March, which is our big new flavor for the year..... It will be our biggest seasonal yet because it will be in market for the key summer selling

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