Bud Light and Lime Going National

BBD has confirmed with distributors and retailers that Anheuser-Busch is going national with Bud Light with Lime, a Miller Chill-like product. In a letter to distributors, A-B outlines plans to rollout nationally with the brand in early May. The product will come in glass bottles with a clear APL label. Interestingly, A-B will be rolling out lots of packages with the new product, including 6 packs, 12 packs, 18 packs, 24 packs, 22oz bottles, and 16oz aluminum bottles. A-B will