Beer Strikes Out on Summer Holiday Growth in Scans

Dear Client:  It’s been a soft set of showings in summer holiday scans so far this year for beer, and unfortunately, Labor Day looked to be no different. Circana scans for the week ending August 31 – which covers all but the actual Labor Day holiday: Monday, September 1 – shows beer raked in just over $982 million in sales, a 4.4% decline from the $1.02 billion pulled in last year. Beer volume, as one might imagine, was even worse