Beer Losses Accelerating

Look like December went out with a ... dud. Even though we were cycling pretty easy numbers, the month was soft for many distributors we talked with, though not as soft as scanner data made it out to reasons we've already discussed (grocery strikes, fires, Wal-Mart, etc.). It looks like declines began to accelerate toward the end of the month as consumers didn't get out to the stores as much this year during the holiday break. Many retail segments, not