The Beer Institute forecasts that US December shipments were up a surprising 5.6% (remember that we had an extra sell day in Dec.). That puts the US beer business down about -0.4% for the year, or about 11 million case equivalents. In other words, we are working in an almost flat industry, as 11 million boxes isn't that much today.Now, the big news in 2003 wasn't beer industry growth, but the shifting of volume among brands. To put it succinctly,
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