Dear Client: Beer did not end May in a strong position, latest Circana scans show. After posting the toughest trends in bev alc over Memorial Day week, with dollars down 6.4% in the week ending May 25 and volume down 7.8%, beer trends were once again at the bottom of bev alc in the final week of the month (the week ending June 1), with dollars down 4.5% and volume down 5.9%. The skid at the end of the month
You need a subscription to access this article.Login now or subscribe to get daily industry insights!
Log In
Forgot Password
Don’t have an account yet?
SUBSCRIBE