Anheuser-Busch Letting Brewers Run the Asylum

In a marked change in operating strategy which highlights the recent trend toward focusing on the beer rather than the marketing, Anheuser-Busch is now letting its brewmasters experiment more than ever, and is seemingly preparing several malternative, hard tea, and beer brands for testing or rollout. A-B's strategy of "letting a thousand flowers bloom" has kicked into high gear this year.HARD TEA MADE EASY. First, A-B has achieved label approve from the TTB on several hard tea flavors, with an