All Eyes on Pricing in Era of Market Consolidation

Dear Client: Today, we bring you the other hot topic from this week’s annual Center for Alcohol Policy (CAP) conference: pricing dynamics and antitrust enforcement (see our initial hot topic roundup here).  From dynamic, AI-driven pricing to quantity discounts that have come under scrutiny – regulators, particularly at the state level, are taking a closer look at CPG pricing, especially as markets continue to consolidate while consumers’ purse strings tighten. “Markets have become so challenging, consolidation and other things make