All About Monster Co-CEO Rodney Sacks’ Imminent Retirement

Dear Client: Having previewed his retirement on an earnings call last year, longtime Monster co-CEO Rodney Sacks plans to resign that position, with his current counterpart, Hilton Schlosberg, to serve as the company’s sole CEO as of June 13. This is a big deal, though expected. To greatly simplify history, Rodney and Hilton bought Monster back when it was still Hansen Natural, in 1992, launching the Monster brand about a decade later, and essentially redefining the energy space. At roughly