A-B Previews New VP Marketing, Super Bowl Spots

Dear Client:As we reported back in late October, A-B's new North American VP marketing, Marcel Marcondes, has taken Jorn Socquet's place as of January 1. Jorn has moved on to a global role as VP marketing strategy, core brands.One of the biggest questions surrounding this turnover: did Jorn's transition have anything to do with soft Bud Light trends? But A-B chief João Castro Neves insisted that was not the case, despite marketing campaigns of questionable effectiveness (the Bud Light Party